Facebook: What happens when you click “report”

Facebook: What happens when you click “report”

In today’s world, information is readily accessible as soon as the news breaks.  Unfortunately, this new high speed world with social networking can come across inappropriate material at times.  Facebook Inc (NASDAQ:FB) has measures in place that help protect users from said inappropriate content in the form of a “report” button.  However, it has never been clear what actually happens when you click “report” on a post that you believe violated Facebook’s terms of use.  In an effort to be more transparent, Facebook has given us a more detailed look at the process.

This is what Facebook’s security team posted this morning:

“At Facebook, there are dedicated teams throughout the company working 24 hours a day, seven days a week to handle the reports made to Facebook. Hundreds of Facebook employees are in offices throughout the world to ensure that a team of Facebookers are handling reports at all times. For instance, when the User Operations team in Menlo Park is finishing up for the day, their counterparts in Hyderabad are just beginning their work keeping our site and users safe”

Facebook divides its reports into different categories: safety, hate and harassment, access and abusive.  Each category has its own “series of systems” in which Facebook goes through to determine the violation.  If the reported content is indeed in violation, the site’s security team takes down the post and sends the user who posted the content a warning.  An interesting visual of the process is shared below:

Facebook: What happens when you click “report”

Since its IPO, Facebook Inc (NASDAQ:FB) has been an underperformer.  However, in recent weeks, the stock has been able to recover some of its lost ground to where it currently sits at $31.42.  That is still well under its IPO price of $38 but certainly it provides some relief of the losses shareholders have experienced.  However, investors still are looking for compensation from NASDAQ OMX Group, Inc. (NASDAQ:NDAQ) as the computer glitch failed to process orders and give confirmations.

The bottom line here is that Facebook still faces some uphill battles and certainly it has a ways before investors regain their confidence in the social networking site, if at all. Clearing up the security cloudiness is a good first step; however investors are still unsure of the effectiveness of Facebook’s ad program.  The company has been very adamant on the effectiveness of the ads however, not enough to justify its lofty valuation.


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