Is Berkshires' Geico Advertising Campaign Paying Off?VW Staff
Whether it's a billboard, the Internet or television ads, Warren Buffet's Geico Corp. (NYSE:BRK.A, BRK.B) is everywhere. And they should be considering they spent almost a $1 billion in 2011 to do so, according to SNL Financial LC data.
This figure (ok, it was actually $993.8 million) represents the highest figure in one year for a car insurer and is 10 percent higher than 2010's $902.7 million reported . . .
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