Click Through Rates Could Be Deciding Factor In Google's Q2 Report – ValueWalk Premium

Click Through Rates Could Be Deciding Factor In Google's Q2 Report

Google Inc (NASDAQ:GOOG) is announcing their Q2 2012 earnings results today. Despite many side projects, Google remains today primarily an advertising business, with approximately 97% of revenues coming from its core search engine advertising business. As such, Google Inc (NASDAQ:GOOG)'s earnings are largely dependent on key advertising metrics such as the cost-per-click (CPC) and click-through rates (CTR) of search advertisements.

A new search marketing advertising study compiled by WordStream, Inc., a provider of . . .

SORRY!

This content is exclusively for paying members.

If you are subscribed and having an account error please clear cache and cookies if that does not work email [email protected] or click Chat.


X
Saved Articles
X
TextTExtLInkTextTExtLInk

0