Six Universal Principles of Persuasion in 12 Minutes [VIDEO] – ValueWalk Premium

Six Universal Principles of Persuasion in 12 Minutes [VIDEO]

Animation describing the Universal Principles of Persuasion using the methods described by Dr. Robert Cialdini in his book, Influence: The Psychology of Persuasion. This video touches a lot on behavioral finance and can be applied to investing. The main topic of the video is a short study of what persuades people. The video is embedded below:

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