J.C. Penney: No-Holds-Barred Discounting For Holiday Sales – ValueWalk Premium

J.C. Penney: No-Holds-Barred Discounting For Holiday Sales

The chips are down for struggling retailer J.C. Penney Company, Inc. (NYSE:JCP) in the countdown to the forthcoming holiday shopping season, but the company is firing on all cylinders to make a go of it.


New agencies, robust promotions

Under Debra Berman, brought in from Kraft Foods Group Inc (NASDAQ:KRFT) to . . .

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