Obama Twitter Account Follows Harvard Before Columbia, Needs Advice

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Mark Melin
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U.S. President Barack Obama is on Twitter, and based on his past experience on the social network, it appears he could use some advice on how to win in the new world order of unfiltered mass communications. Obama Twitter promises to be “exclusively” tweets of his doing The Twitter handle, @Potus, will allow Obama to “engage directly with the American people,” and the tweets will be “exclusively” penned by the president, a White House blog post announced today. The move by President Obama, leader of an administration harshly criticized for promoting secrecy, demonstrates his commitment to one of his key…

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.