Celebrity Chef Paula Deen Receives VC Funding For Comeback Attempt

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Mark Melin
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Paula Deen, the one-time celebrity chef dropped by the Food Network for racial slurs used during a legal deposition, is being given a comeback opportunity. Paula Deen, a Savannah, GA based cook known for her southern style cooking and characteristically southern wisdom she dispensed on her show, will receive between $75 million to $100 million from a venture capital fund to stage a comeback. Under the terms of the deal, Paula Deen will roll up her restaurants, cookbooks, product endorsements and other media arrangements into one firm, Paula Deen Ventures, which will receive the venture investment. Paula Deen partners with strategic…

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Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.