RIM surged on Friday by 13.65 percent, to close at $11.66 (on the NASDAQ). The troubled smartphone maker, has seen its share price increase by approximately 85% in the past 60 days alone. Investors seem to be thinking that the company’s do or die strategy with Blackberry 10 will pay off. However, Research In Motion Limited (NASDAQ:RIMM) (TSE:RIM) still operates in arguably the most competitive industry in the world. RIM will need to convince both former and new users that Research In Motion Limited (NASDAQ:RIMM) (TSE:RIM) products are just as good as Apple’s or Google’s. How hard will this be? The answer seems…