UBS: Warren Buffett Likes Apple's 'Utility' Nature

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Rupert Hargreaves
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Warren Buffett’s interest in Apple Inc. (NASDAQ:AAPL) has, to some degree, surprised Buffett watchers. The Oracle of Omaha has always been vocal about his dislike of tech companies, and he’s been even more eager to criticize those companies that apparently sell a one-off fad product. But Apple is not as “faddish” as people believe according to Buffett, who spoke about his position in the company on CNBC last week. Buffett said he spoke to users and concluded the iPhone is central to their lives. “Apple strikes me as having quite a sticky and enormously useful product that people would use,…

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Sign up now and get our in-depth FREE e-books on famous investors like Klarman, Dalio, Schloss, Munger Rupert is a committed value investor and regularly writes and invests following the principles set out by Benjamin Graham. He is the editor and co-owner of Hidden Value Stocks, a quarterly investment newsletter aimed at institutional investors. Rupert owns shares in Berkshire Hathaway. Rupert holds qualifications from the Chartered Institute For Securities & Investment and the CFA Society of the UK. Rupert covers everything value investing for ValueWalk