YouTube Ponders Pay For View Service

HFA Padded
Mark Melin
Published on
Updated on

YouTube searches for a solution to viewers who don’t tolerate ads, while a pay for view service isn’t “catching the world on fire” Does it seem odd that, when watching videos on YouTube, the viewer can at times be subjected to many times more advertisements than when watching good old fashioned commercial television? Not only can the video ads be annoying, but increasingly users skip through the ads or employ one of the many advertisement blocking systems available through the Internet.  In particular, the rise of Ad Blocking programs was noted to reveal a serious problem in YouTube’s business model….

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HFA Padded

Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.