There has been some mildly humorous speculation among those in the financial services industry that Apple should take it’s nearly $200 billion in cash reserves and move into the financial services sector. With such a balance sheet they could really have an impact. That appears to be happening, to a degree, as Apple and other tech giants such as Oracle and Google, flush with cash, are moving into the wholesale bond market and competing with the likes of bond giants such as PIMCO, BlackRock Inc., Doubline and Janus Capital for deals. Large tech companies such as Apple like disinter-mediation, go…
Apple Inc. Competes With PIMCO For Direct Bond Deals
Mark Melin
Mark Melin is an alternative investment practitioner whose specialty is recognizing the impact of beta market environment on a technical trading strategy. A portfolio and industry consultant, wrote or edited three books including High Performance Managed Futures (Wiley 2010) and The Chicago Board of Trade’s Handbook of Futures and Options (McGraw-Hill 2008) and taught a course at Northwestern University's executive education program.