PepsiCo, Inc. (NYSE:PEP) is trying to revitalize its drinks business in the American continents, with an emphasis on sodas. The flagship Pepsi-Cola may get a boost with the first worldwide advertising campaign to boost sales of the carbonated drink. Diet Pepsi is under the lens, due to the fall in its sales by 8% in 2011. This drink is now being re-evaluated by Pepsi, and its U.S. formula may be replaced by a formula being used in international markets. The goal is to make the drink taste just as it was when bottled. The drink loses some of its flavor…
Diet Pepsi Sweetener Being Changed by PepsiCo
HFA Staff
The post above is drafted by the collaboration of the Hedge Fund Alpha Team.