Prentice Capital bets on consumers resuming activities despite COVID-19

Michael Zimmerman’s Prentice Capital was flat for September, but the fund is having a tremendous year with a 21.9% net return year to date through the end of September. Most of that gain came in April when the fund was up 16.1%. May was also a strong month with a 7.9% gain. The fund lost 1.7% in August and gained 4.5% in July. Q2 2020 hedge fund letters, conferences and more Manic markets The S&P 500 and the SPDR S&P Retail ETF both had their best August in quite some time, but they fell 3.7% and 4.1%, respectively, in September….